Together with Glasnost, we took care of a heart-warming Christmas concept for Nutella. Singer Rolf Sanchez delivered Singing Telegrams to doorsteps all across the Netherlands – ain’t that a yummy surprise? Rolf posted a call for entries on his socials and got replies from all over the world. Since it was Christmas ‘20 and we were in COVID times, we couldn’t put Rolf on a jet to go travel abroad. So we delivered the winning Christmas Telegrams to lucky people all across the Netherlands. Who would have thought Nutella would become a part of your holiday happiness?