We were challenged by Mugler to translate the global campaign of Mugler Alien Hypersense into an influencer campaign. To make this a succes we took the set design, scouted for the perfect studio and gathered an entire production team. Moreover, we managed to shoot both video and photo in one day, creating content for a whole year.
Content Production
Influencer Marketing
Mugler Alien
Hypersense
Departments Creative concept Brand activation Matchmaking Content production Project leader
Departments Creative concept Brand activation Matchmaking Content production Project leader
Departments Creative concept Brand activation Matchmaking Content production Project leader
Departments Creative concept Brand activation Matchmaking Content production Project leader
Departments Creative concept Brand activation Matchmaking Content production Project leader
Departments Creative concept Brand activation Matchmaking Content production Project leader
Departments Creative concept Brand activation Matchmaking Content production Project leader
Departments Creative concept Brand activation Matchmaking Content production Project leader
Shot by: Jeffrey Panko
#alienhypersense
COSMETIC AURA FOR THE MUGLER SQUAD
As the Mugler Alien Hypersense is a powerful campaign, we made sure that we gathered a team of icons to collaborate with. Together with icons like Calvin Pausania (photographer) and Gia Bab (model and influencer), we saw this campaign come to life.
Shot by: Calvin Pausenia
Shot by: Calvin Pausenia
#perfumetok
We created the perfect cosmetic aura for the Mugler squad to radiate their inner alien. We hosted a content factory in order to generate content that aligns with the brand standards of Mugler. The new Alien Hypersense by Mugler is like a little piece of outer space in a bottle. We did not only create and directed the whole content production but we also arranged all influencer partnerships throughout the year for Mugler.
Shot by: Jeffrey Panko
Shot by: Jeffrey Panko
MUGLER ALIEN HYPERSENSE
We enjoyed working on this amazing project for Mugler. We are so happy with how everything turned out and how we were able to show our expertise in putting together a production and selecting the perfect influencers for campaigns.
REACH
This campaign is still running.